There are those on Wall Street who are concerned that ad agencies will be left behind as this shift to AI-driven digital ...

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

Lately, there’s been a wave of stories about people hearing their own voices in ads without ever giving permission. What once ...

AI offers businesses—including law firms—powerful tools to reach the right audience, optimize their advertising budgets, and ultimately grow their client base.

Vidhya Srinivasan led Amazon Web Services' first cloud data centers launches before taking on a pivotal transformation at Google.

As AI continues to evolve and integrate more deeply into advertising and marketing strategies, the importance of robust bias prevention architecture can't be overstated.

USA News GroupNews Commentary – The use of artificial intelligence is on the rise, with the advertising and marketing sector gaining some of the most benefits. Analysts are already projecting ...

While Dove’s pledge says it will never use AI bodies to represent real ones in its advertising, it also released a “playbook” of ways in which consumers of generative AI tools can adjust ...