The cereal choices available to children are more nutritious than they were a few years ago. However, a Yale University study says the least nutritious cereals are the ones that run the most ...
Adweek on MSN
Super Bowl ad trend: Kids are in, animals are out
Children and animals have been in Super Bowl ads forever, but one of them saw a huge surge in popularity last year.
Children and teenagers who watch junk food advertisements consume more calories during the day, regardless of the type of media used, a new UK-led study has found. Researchers said just five minutes ...
High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds. One of the top ...
In a recent blog post, my friend Marion Nestle said, "It never occurred to me that we needed more research to prove that advertising to kids makes them want food products, pester their parents to buy ...
High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to directly ...
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