A version of this story originally appeared in the BI Tech Memo newsletter. Sign up for the weekly BI Tech Memo newsletter here. The tech industry boarded the AI "crazy train" this summer, and it ...

Publishers and search engines have long depended on ad placements and affiliate marketing to make money. Search engines rely on pay-per-click (PPC) models, while publishers blend display ads, ...

Generative AI tools, and the deep research agents and search engines powered by them, frequently make unsupported and biased claims that aren’t backed up by the sources they cite. That’s according to ...

AI, including AI Overviews on Google Search, can hallucinate and often make up stuff or offer contradicting answers when asked in two different ways. A new job listing suggests that Google is hiring ...

Google has started rolling out ads in AI mode, which is the company’s “answer engine,” not a search engine. AI mode has been available for a year and is accessible to everyone for free. If you pay for ...

But as consumers rapidly test out and become regular users of these new tools, brands are scrambling to adjust their strategies so that they show up in searches on ChatGPT, Google AI Mode and other ...