Did you know that 95% of brands lack a solid sound identity? If you’ve never given much thought around audio branding, then this podcast episode is a must-listen for B2B marketers. In this episode of ...

And how they can stand out in a challenging market.

In the food and beverage aisle where taste and packaging helps brands stand out, sonic branding may help cut through the noise and forge emotional connections with consumers Sonic branding, also known ...

European audio branding company PURE Jingles has announced the appointment of Andy Denemark as US Branding Consultant. Denemark brings extensive experience in affiliate relations and marketing from ...

As marketers adapt to changing consumer behaviors and shorter attention spans, audio advertising continues to offer opportunities for brands to create longer-lasting and deeper connections with ...

The audio industry continues to consolidate with yet another acquisition. The audio industry continues to consolidate with yet another acquisition. is a news writer who covers the streaming wars, ...

Sonic branding has been growing in ubiquity over the last few years, as more and more brands come to appreciate the importance of recognisable audio. Indeed, these days, some of the best logos are ...