Google launched AR Beauty ads. Brands can promote products using virtual try-on. The ads let users "try on" makeup products interactively. Expanding AR tools helps brands connect with beauty shoppers ...

Posts from this topic will be added to your daily email digest and your homepage feed. Shoppers can now virtually try on different hair dyes and foundation shades, as Google’s augmented reality ...

Google recently launched virtual product try-ons and augmented reality (AR) marketing for beauty companies and customers. The availability of these features will increase the reach of augmented ...

Google has a new ad format called AR beauty ads. In Google Shopping ads you can now add the "try-on experience" in place of the search ad's product image. "With AR beauty ads, brands have a new way to ...

"After interacting with AR Beauty on Google, shoppers are more likely to spend more time on the brand's site and potentially take action." Google is expanding its AR Beauty ads to let brands showcase ...

At first glance, it looks like any other Vogue ad: perfect lighting, a poreless model in a cute maxi dress, and a carefully coordinated handbag. But look a little closer, and you'll catch the fine ...

LG Ad Solutions, a specialist in CTV and cross-screen advertising, has unveiled findings from its Beauty & The Screen research, spotlighting the transformative role Connected TV (CTV) plays in the ...

Google sees augmented reality (AR) as a new, potentially quite effective advertising medium. Today, the search giant announced the launch of AR Beauty ads, a new smartphone ad type that allows brands ...