On Sunday, Feb. 8, Super Bowl LX will take place at Levi's Stadium in Santa Clara, California, with the Seattle Seahawks ...

Budweiser is upping the ante with its Super Bowl commercial in 2026, pairing a bald eagle with an iconic Clydesdale horse to ...

Year after year, Budweiser has claimed its place in the Super Bowl spotlight, building a decades-long run of memorable commercials that reflect both the game’s scale and the brand’s evolving voice.

Anheuser-Busch's "American Icons" ad is timely, featuring a Clydesdale to celebrate the brand's 150th anniversary and an American eagle for the nation's 250th birthday.

Super Bowl LX has come and gone, and the commercials gave us something to watch while the Seattle Seahawks mauled the New ...

Bald eagles and beer once again won over the hearts of American sports fans. Budweiser's Super Bowl commercial starring Lincoln, a 28-year-old bald eagle from the American Eagle Foundation in Kodak, ...

The top five most popular Super Bowl commercials are rewarding advertisers with buzz, but some may not have done enough to ...

This year's Budweiser Super Bowl ad begins with a Clydesdale foal wandering beyond his stable to find a small bird beside a fallen tree. (Photo: Budweiser via AP) ...

Lincoln the bald eagle already has football "experience," doing flyovers at Philadelphia Eagles games. Now he's making his Super Bowl commercial debut ...

With “American Icons,” Budweiser is not just defending its USA TODAY Ad Meter title and hoping to add a 10th trophy to its mantle. In its 60-second spot, Bud also leverages what it believes is the ...

Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space during the big game.

The 2026 Super Bowl advertising trends include health and telehealth companies talking about weight loss drugs and medical ...