In a new ad slated to air during Super Bowl LX on February 8, Pepsi lures a Coca-Cola stalwart, a figure meant to be seen as ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...

When you walk into a convenience store, what used to be refrigerators filled with soda now offer energy drinks, iced coffee, ...

The soda brand's Big Game aim at Coke landed well.

With Super Bowl LX less than two weeks away, brands are already making headlines with early ad releases. This year, Pepsi has ...

If you are an avid soda drinker, you will soon have more options to choose from, as two of the biggest names in the industry unveiled plans for new drinks this week. Coca-Cola and PepsiCo both ...

A wedding, a birthday party, a family gathering, or friends watching a cricket match at home – one sight is common. People ...

Coke and Pepsi have both introduced new beverages with cane sugar. However, Coke’s product will not replace its existing flagship brand, as Donald Trump implied it would in a social media post.

Pepsi is bringing its revived Pepsi Challenge to Atlanta from May 8–11, inviting locals to a blind taste test against Coke Zero Sugar at multiple city locations. Participants who choose their favorite ...

Buc-ee's is a gas station paradise loaded with plenty of goods worth the pit stop. But while most locations offer Coke, only one carries Pepsi.

RIL relaunched Campa Cola at INR10 a bottle – half the price charged by rival brands. It’s a familiar playbook deployed during Jio’s price war. The initial results are encouraging but will the younger ...