Holy cow: IWC has given a historic model some revolutionary leather. The iconic Portofino first debuted as a pocket watch for the wrist in 1981. Since then, we’ve seen the piece take many forms, from ...

The Heated Rivalry star wore a Portofino Complete Calendar on Seth Meyers this week.

Supermodel Gisele Bündchen has partnered with IWC. First, she will star in a worldwide advertising campaign featuring the latest IWC Portofino models. In addition, she was named as the Swiss luxury ...

On-the-rise designers Public School and Swiss watch brand IWC recently joined forces in New York City to promote the smaller size ladies timepiece collection, the IWC Portofino 37—the first official ...

I’ve been in the watch industry a very long time. In fact, I started my journey in late 1984 and my first full year in timepieces was in 1985. That was the same year that IWC unveiled its ...

For a brand that was once described by the Financial Times as the creation of “a butch, luxury sports-watch brand, offering the take-it-or-leave-it proposition of large watches for real men”, IWC ...

This year’s IWC ‘Laureus Sport for Good’ edition takes the form of a 39mm Portofino Chronograph. The ongoing annual series of charitable watches released by IWC in partnership with the Laureus Sport ...

IWC Schaffhausen, the official watch partner of the Dubai International Film Festival (DIFF), presented Peter Lindbergh's Portofino exhibition during the official charity evening of the DIFF and Oxfam ...