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Makeup lovers know that a Halloween costume without a full face of makeup is simply just a thematic outfit. The transformation truly begins when the makeup brushes come out, which is why Halloween is ...

It's a busy time of year, which means that sometimes you don't have much time to get ready before rushing out the door. Actress, model, entrepreneur, and mom of two Jaime King has a five minute makeup ...

The difference between makeup that does what you want it to—make your skin glow, brighten your eyes, lift your cheekbones—versus makeup that falls short of your expectations often comes down to your ...