When starting a new business, it’s important to choose a niche that not only aligns with what you are interested in but also has significant market potential. Mainstream ideas may feel reliable and ...

One of the pieces of advice new advisors may hear is to choose a niche. A niche reflects your ideal client audience; it's who you market your services to, based on your skill set, experience and who ...

This article was written by Raqhelle Millbrooks, a member of the Entrepreneur NEXT powered by Assemble content team. Entrepreneur NEXT is our Expert solutions division leading the future of work and ...

Here's how micro-niches outperform broad markets by targeting hyper-specific audiences, solving precise problems and building ...

Among the least competitive, most profitable niche markets in Medicare, the one growing the fastest is predicted to expand from 4% to 12% of the market by 2030. We’re super excited to bring you the ...

As the financial planning industry continues to grow, evolve and consolidate, the best way to stand out from the herd might be to focus on a specific target market. The more specific the target, the ...

The most important aspect of setting up and running a successful business is knowing your ideal clients within your specific niche. Your target audience is the group of people who fall within a ...

There's no doubt that attracting your target market is essential to the success of your business. But what if you're not sure how to go about finding and targeting those specific individuals? In this ...

To be successful in covering a niche investment category on Seeking Alpha, you have to know your market, know yourself, and build trust with your readers. Building trust requires discernment, a ...

NEW YORK, NY--(Marketwire - August 17, 2010) - Healthcare is a niche market with growth potential for Smartphones, according to healthcare market research publisher Kalorama Information. The firm ...

In the fast-paced and competitive world of B2B marketing, an innovative approach is required to stay ahead of the curve. Although many companies aim to be a one-stop solution for all customers by ...