Good customer service is sometimes hard to come by but here’s an example of where one recommendation can make a huge difference. Sainsbury's has renamed its Tiger Bread to giraffe bread after a letter ...

UK supermarket Sainsbury's has rebranded its Tiger bread to Giraffe bread after receiving a letter from 3 and a half year old Lily Robinson. Lily wrote a letter to the UK supermarket asking why Tiger ...

The newly-branded giraffe bread went on sale on Tuesday Sainsbury's is renaming its tiger bread after a letter a three-year-old girl wrote to the company, saying the bread looked more like a giraffe, ...

Sainsbury’s has changed the name of their tiger bread to giraffe bread after a suggestion from a three-year-old girl. The newly rebranded giraffe bread went on sale in Sainsbury’s yesterday (Picture: ...

Easy Tiger’s Head Doughpuncher, David Norman joined Steph and Rosie to speak about importance of quality ingredients, the time that goes into Easy Tiger’s baking, and how bread can be a nutritional ...

You'll be amazed how easy it is to make tiger bread. With it's crackly top, crunchy crust and light interior, you won't just be saving it for special occasions. Perfect with a big bowl of soup. To ...

Sainsbury's has renamed its Tiger Bread "Giraffe Bread" following a letter from a toddler. The supermarket said that the correspondence last May from 3-and-a-half-year-old Lily Robinson, which went ...

Sainsbury's has caved to a campaign, triggered by a 3-year-old girl, to change the name of its Tiger bread to Giraffe bread. By Sean O Hare 01 February 2012 • 11:06am The new Giraffe loaves went on ...

Sainsbury's is renaming its tiger bread after a letter a three-year-old girl wrote to the company, saying the bread looked more like a giraffe, went viral. In May 2011, Lily Robinson wrote to the ...