Email communication isn’t just for the office or workplace anymore. Instead, email has become an essential part of almost every consumer’s daily life, hence why email marketing continues to remain ...

For Bailey International, email marketing is an opportunity to deliver value to customers by focusing on retention and not just acquisition. In this episode of The Digital Experience, Dom Nicastro, ...

In digital marketing, email is decidedly old school. However, despite its lack of newness and flashiness, the channel remains an effective and efficient way to engage audiences. An infographic (below) ...

Email marketing continues to be the cornerstone of digital outreach strategies in 2025. Despite the ever-changing landscape of social media algorithms, paid advertising fluctuations, and third-party ...

Why email marketing still works for small businesses At its core, marketing is about communicating with customers and prospects in ways that motivate positive responses. Email marketing allows you to ...

Last week saw Facebook, Instagram and WhatsApp go down for several hours for millions of users, throwing business owners' content marketing into limbo -- and teens into a near-crisis. The social media ...

Small businesses need marketing tools that are reliable, easy to learn, and flexible enough to support long term growth. Email provides one of the few owned channels that allow a business to ...

With figures from Statista showing that more than 2.5 billion people use social media every month, it makes sense for companies to focus much of their marketing effort on cultivating their online ...

Opinions expressed by Entrepreneur contributors are their own. If you plan to invest more in email marketing this year, you’re on the right track. Email remains one of the most effective channels for ...

NEW YORK, Dec. 17, 2025 /PRNewswire/ -- Expert Consumers has released its latest evaluation of email marketing platforms for small business, identifying Mailchimp as the top ranked option for ease of ...