Ferrero, corn flakes and Froot Loops
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The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.
Paige Wester, who moved to the UK from the United States, has visited a Sainsbury's supermarket for the first time and has shared what she thinks of the shopping experience compared to back home
The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" graces almost everything.
"The guy at the liquor store looked really quickly at my license. I said, 'That was fast.' He said it starts with 19..."
WK Kellogg is the second-largest cereal manufacturer in North America. Its cereal brands include Special K, Frosted Flakes, Raisin Bran, Froot Loops, Frosted Mini-Wheats, Kashi, Corn Flakes, Rice Krispies, Apple Jacks, and Bear Naked. The company was spun ...
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