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Nike pitched Black Mamba concept to Michael Jordan

How Did Michael Jordan’s Snake Phobia Influence Kobe Bryant’s ‘Black Mamba’?

Michael Jordan’s snake phobia stalled Nike’s black mamba branding, opening the door for Kobe Bryant to adopt and popularize the Black Mamba identity that defined his career.

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Nike pitched Black Mamba concept to Michael Jordan before Kobe Bryant

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Why Michael Jordan Turned Down Nike's 'Black Mamba' Campaign That Went to Kobe Bryant

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Former NBA Star Unhappy With Kobe Bryant Development

The "Black Mamba" became a massive marketing empire and a legendary personal brand, but a recent report by ESPN’s Baxter Holmes reveals that Kobe Bryant wasn't Nike's first choice for the persona.

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How Kobe Bryant became Black Mamba thanks to pass by Michael Jordan

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Michael Jordan's Secret Fear Led to Kobe Bryant Becoming the 'Black Mamba'

ABC7

Kobe Bryant's estate reaches new long-term deal with Nike

Kobe Bryant's estate has reached a new long-term contract with Nike to continue producing both footwear and apparel from Bryant's Zoom Kobe series, Vanessa Bryant and Nike announced on Thursday. The news comes nearly a year after Kobe Bryant's initial ...

16don MSN

Kobe Bryant and Nike still dominate basketball sneakers, according to StockX resale data

Ja Morant's down year hasn't stopped him from becoming the second bestselling signature athlete.

Sports Illustrated

Kobe Bryant's Nike Slides Get 3 New Lakers Colorways

Los Angeles Lakers legend Kobe Bryant built one of the most popular basketball shoe lines of all time with Nike. Not only are Nike Kobe sneakers still the gold standard for performance basketball shoes, but the signature line is rapidly expanding in all ...