The Drum

Carling forced Leith to resign say Tennent's chiefs

The Leith Agency was forced to resign from the Tennent's advertising account by marketing chiefs at Coors, the owners of the Carling Lager brand, according to a spokesman for Tennent's Lager. Speaking ...
Food Manufacture

Carling revives ‘Black Label’ for UK market

Carling is set to resurrect its iconic ‘Black Label’ brand, re-launching it on the UK market since for the first time since withdrawing it in 1997.
The Drum

Carling modernises brand identity as it switches up creative agencies

The new visuals by BrandOpus have been introduced to ensure “single minded consistency” across the entire Carling portfolio, which includes Original Lager, Cider, Citrus Twist & Premier, and to ...
Drinks

UK: Molson Coors goes digital for Carling Cup Final

Molson Coors UK is planning a range of interactive promotions for its Carling lager, around the brand’s sponsorship of the Carling Cup Final at Wembley this weekend. Molson is offering football fans ...
Advanced Television

Carling announced as Official Beer of the SPFL

The SPFL and Molson Coors can have announced a new partnership that sees Carling unveiled as the Official Beer of the Scottish Professional Football League. The partnership will run until at least the ...
Drinks

Molson Coors raids Roald Dahl with Carling ‘golden can’ activation

Molson Coors has launched a Willy Wonka-style competition in the UK off-premise that urges consumers to hunt for a ‘golden can’ of its Carling lager brand. Stay ahead with unbiased news, expert ...