Rounding out the top five were Lay's, Pepsi, Dunkin' and Michelob Ultra, each delivering memorable spots during the big game.

Super Bowl ads are as big a part of the annual tradition as buffalo wings, with brands shelling out enormous sums – over $10 million in 2026 – to secure commercial space during the big game. Since ...

USA TODAY Ad Meter kicked off a 38th edition of the Super Bowl commercial ratings, and this year, Tennessean readers had a ...

Super Bowl 60 wasn't the most thrilling game in NFL history, but at least the commercial breaks provided some entertainment as the Seattle Seahawks hammered the New England Patriots, 29-13. Like every ...

Add Yahoo as a preferred source to see more of our stories on Google. The commercials are sometimes just as highly anticipated as the Super Bowl itself, as fans wait for fresh movie trailers, ...

Natassia Paloma may be reached at npaloma@gannett.com, @NatassiaPaloma on Twitter, natassia_paloma on Instagram, and Natassia Paloma Thompson on Facebook.

Commercial breaks often give TV viewers time for a trip to the bathroom — but never quite like this. In a 30-second ad that aired during NBC’s telecast of Super Bowl LX, Liquid I.V., a maker of ...

Add Yahoo as a preferred source to see more of our stories on Google. The Seattle Seahawks took home the Super Bowl trophy this year, but not everyone tuned in to watch the game. Some watched the ...

One needn't know the difference between a touchdown and a turnover to enjoy the Super Bowl. For many viewers — and we suspect plenty of TVLine readers — it's all about the ads. Each year, advertisers ...

Is it jarring to see Stone in a Super Bowl ad instead of a moody and provocative Yorgos Lanthimos film? Kind of, but it’s also extremely fun, especially thanks to the Lanthimos-directed spot’s ...

Musicians from Sabrina Carpenter to mgk appeared in ads for everything from chips to cellphones and beyond. By Joe Lynch Executive Digital Director Super Bowl LX saw the Seattle Seahawks and the New ...