Facebook is shutting down its live shopping feature on October 1 to shift its focus to Reels, the company announced in a blog post. After this date, you will no longer be able to host any new or ...

Facebook is shutting down its live video shopping feature on October 1. The feature, released two years ago, let influencers and retailers host live shopping events on Facebook. Parent company Meta ...

Facebook Live Shopping events appear to be another casualty of Meta’s shift to short-form video. According to an announcement on the company’s website, live shopping events on Facebook will retire on ...

Live shopping allowed brands to connect with buyers, but Facebook thinks there's more value in short-form videos and is shifting it's focus to Reels. Meta has announced that they’re going to shift ...

Meta, the parent company of the social media platform Facebook will be closing its Live Shopping service to focus on Reels—Meta’s short video content product featured on Facebook and Instagram. “From ...

Facebook is putting a more concerted investment in its creator community as it contends with increasingly stiff competition from rivals like Twitch and TikTok, the latter of which recently became the ...