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Froot Loops, Ferrero and Maker

Ferrero Strikes Roughly $3 Billion Deal for Maker of Froot Loops, Frosted Flakes

The Italian candy maker behind Ferrero Rocher and Nutella is nearing a roughly $3 billion deal to buy the breakfast-cereal conglomerate WK Kellogg, according to people familiar with the matter. Ferrero,

· 1d · on MSN

It’s official: The company behind Nutella is buying the maker of Froot Loops

CNA · 1d

Froot Loops cereal maker WK Kellogg shares soar 50% on reports of Ferrero nearing US$3 billion buyout

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Italy’s Ferrero agrees to buy Kellogg in $3.1-billion deal

Ferrero International SA agreed to acquire WK Kellogg Co. for an enterprise value of $3.1 billion, pushing the Italian family-owned candy business further into the lucrative US market.

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Ferrero to take over US breakfast cereal giant Kellogg

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Nutella maker Ferrero plans to buy century-old cereal maker WK Kellogg for $3.1 billion

· 11h

Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news that Italian confectioner Ferrero Group plans to purchase the American...

· 1d

Stocks to Watch Recap: Delta, Kellogg, Nvidia, TSMC

Axios · 1d

Kellogg to be acquired by Nutella maker for $3.1 billion

12hon MSN

Breakfast cereal sales declined for decades before Kellogg's sale to Italian company

Nutella-maker Ferrero to gobble up cereal giant Kellogg for $3.1 billion

The Italian candy company Ferrero plans to buy the American cereal maker Kellogg for $3.1 billion, the companies announced Thursday. The deal would unite the makers of household brands including Nutella and Frosted Flakes. American cereal giant Kellogg and Italian candy giant Ferrero have struck a sweet deal worth $3.1 billion.

Italy's Ferrero to buy Kellogg for $3.1 billion, but regional HQ to stay in Battle Creek

The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" graces almost everything.

Do Froot Loops taste different without artificial dyes?

With the FDA banning some artificial food dyes, Froot Loops could lose their rainbow. 🌈 We blind taste-tested the U.S. version against two dye-free formulas to find out — does color actually change the flavor?